General Assemble of ETC

GENERAL ASSEMBLY OF ETC

The 53rd meeting of the Board of Directors and the 77th General Assembly
of the European Travel Commission (ETC) held in Hotel
“Splendid Conference & Spa Resort” in Budva on 14 October of this
year. The ETC gathers 39 European countries, their National Tourist
Organizations. The main tasks of this organization, in addition to cooperation
and exchange of experiences of Member States, is to promote
Europe and create integral offer of tourism of Europe by
promoting specificities and characteristics of each country on distant
markets. This Commission was established in 1948, and Montenegro
has been its member since October 2006 and has been more involved
in Working Groups.
This Assembly was attended by more than 20 Member States, and
Albania was present for the first time as an observer. Minister of
Tourism Predrag Nenezić and the Director of the National Tourist Organization
of Montenegro Saša Radović welcomed everyone present.
In his speech, Minister Nenezić informed the delegates with
tourism development in Montenegro and pointed out that the membership
of Montenegro in the European Travel Commission gave our
country an opportunity to ensure a position on the world market and
within Europe as an integral tourist destination, and that he believed
that Montenegro contributed to the richness of the total portfolio of
destinations in Europe with its unique cultural heritage and richness
of its natural attractions.
Saša Radović thanked the ETC on the support and cooperation so
far and informed them with activities of the NTO MNE and the
Tourism Development Strategy in Montenegro which relies on the
principles of sustainability. The main topics of this meeting were related
to launching of redesigned web-site www.visiteurope.com,
branding destinations, projections for 2010, and reports of Working
Groups were presented, marketing and further promotion on distant
markets, as well as the study related to the survey of emissive market
in India. Experiences were exchanged at this meeting with other
European National Tourism Organizations.

Source: Ministry of Tourism of Montenegro

http://www.gov.me/files/1258122250.pdf